Coins PH
✦ Art Direction ✦ Campaign ✦ Video ✦ Digital Content ✦ Content Production
Created the art direction for Coins PH’s digital campaign in 2021, Join the Coins Movement—from the key visual and campaign video to social content, digital ads, microsite.
Kylaz
✦ Art Direction ✦ Social Media ✦ Digital Ads ✦ Content Production
Teamed up with the Singapore-based brand, we lead the launch of Kylaz in the Philippines and Thailand from 2019-2020. I handled the creatives team that developed digital content (social and animated ads) and produced other key visuals and photo assets needed for the brand. We also created PR kits for our local influencer pool and the brand’s Transformation Challenge.
GrabFood
✦ Art Direction ✦ Social Media ✦ Content Production ✦ Photography
Produced content for GrabPH’s social media pages and in-app visuals, from doing photoshoots to editing visuals.
Unsung Hero
✦ Art Direction ✦ Brand Visuals ✦ Logo Animation
Without a clear brand direction yet, I initiated an art direction and created some visuals for Unsung Hero for their website. I also animated their logo.
Avignon
✦ Art Direction ✦ Social Media ✦ Content Production ✦ Photo Editing
Produced content for Avignon Clinic’s social media for our campaign: Where Beauty Goes Places and Take Me to Avignon from conceptualizing photo layouts to photo & graphic editing. I also created Avignon’s brandbook to serve as the company’s guide.
Spotify
✦ Art Direction ✦ Campaign Development ✦ Ideation
Tasked with creating a campaign in the midst of the Covid pandemic, my team and I developed this campaign for Spotify* that prompts people to stay at home.
*the campaign did not take place and my key visual was then used for a different campaign
Jeep
✦ Art Direction ✦ Campaign Development ✦ Key Visuals ✦ Digital Content
Developed the visuals for our team’s Jeep PH’s 2020 Campaign: Whatever Fits You.
Jeep
✦ Social Media ✦ Digital Ads
Produced materials for Jeep PH’s social media and digital ads for our team’s campaign: Get Up, Stand Out; Stand Up, Get Out.
Alpha Experts Live
✦ Art Direction ✦ Key Visual
Developed the direction and key visual for Promil Gold’s webinar: Alpha Experts Live. This was the initial key visual (and title) but was later updated by our partner company.
